Jon DeMond-Axelrod

Operate a residential remodeling, repair, and accessibility services company serving homeowners throughout Central Ohio.

Owner & Residential Remodeling Consultant

• ●Built The Clintonville Handyman from startup through local marketing, customer acquisition, and consultative sales
• ●Built a referral-driven business supported by repeat customers, word-of-mouth recommendations, and a verified five-star average
• ●Scoped, estimated, and delivered more than 500 residential repair, remodeling, accessibility, and home-improvement tasks
• ●Managed projects spanning carpentry, drywall, painting, doors, trim, accessibility modifications, siding, fixtures, plumbing, electrical work, and home diagnostics
• ●Conduct all customer consultations, estimating, scheduling, procurement, project management, invoicing, and business operations

Nonprofit initiative focused on accessibility, aging-in-place, and home safety.

Founder

• ●Founded and launched a nonprofit focused on accessibility, aging-in-place, and home safety, including development of the organization's mission, brand, and website
• ●Designed programs and service models intended to help individuals remain safe, independent, and comfortable in their homes regardless of income
• ●Developed advocacy and educational initiatives focused on expanding awareness of home accessibility and reducing the stigma associated with aging-in-place solutions

Luxury accessibility and aging-in-place brand focused on integrating safety, mobility, and independence into beautiful residential environments.

Founder

• ●Developed a design philosophy centered on integrating accessibility, safety, and independence into beautiful residential environments
• ●Researched luxury residential brands, accessibility products, and aging-in-place solutions to better understand how design and function can coexist
• ●Developed consultation and specification frameworks focused on helping homeowners navigate accessibility and aging-in-place decisions

Led customer experience and ecommerce initiatives for a national retail brand.

Director of Product & Digital Experience

• ●Directed product strategy and digital experience for a national ecommerce retailer
• ●Improved site conversion by 15% and mobile conversion by 24% through customer-focused optimization initiatives
• ●Led customer experience improvements spanning mobile UX, search, merchandising, checkout, accessibility, and analytics
• ●Introduced Agile and Scrum practices that improved collaboration and execution

Product Owner / Digital Experience Manager

• ●Led product strategy and customer experience initiatives across multiple national consumer brands
• ●Launched BonniePlants.com, the company's most successful first-year ecommerce launch
• ●Directed website redesigns, customer journey development, information architecture, and agency partnerships
• ●Led initiatives contributing to 3X sales growth for Scottsprogram.com

Digital Marketing Manager

• ●Led website strategy, CRM, ecommerce, search, localization, and digital marketing initiatives
• ●Developed the company's first Amazon advertising strategy, generating $1M in first-year sales with a 5:1 return on ad spend
• ●Built and managed a 1,000+ member customer research and feedback community

Director, Business Development & Brand Partnerships

• ●Generated new business through consultative selling, needs analysis, proposal development, and strategic account management.
• ●Consulted with brands and agencies to develop custom marketing and promotional programs
• ●Led business development, proposal development, presentations, contract negotiations, and client relationships
• ●Developed strategic partnerships with brands including Converse, Heineken, DKNY, Foot Locker, NPR, Pizza Hut, Calvin Klein, and Frito-Lay
• ●Managed cross-functional teams spanning creative, legal, editorial, technology, and marketing functions

Senior Sales Executive

• ●Managed a $3.38M sales territory serving colleges and universities
• ●Delivered 17.7% sales growth and earned Sales Goal Club recognition
• ●Consulted with faculty and institutions to identify educational and technology solutions

Acquisitions Editor / Product Manager

• ●Published 14 educational products and recruited authors for new product initiatives
• ●Conducted market research, competitive analysis, and customer research
• ●Led cross-functional teams to develop educational software and textbook products
• ●Contributed to early digital learning platforms including MyEconLab